The Challenge
the development of Health Products that meet real user needs and societal challenges, while integrating gender considerations that influence uptake, engagement, access, and Promote sustained Use.
“Integrating gender dynamics and user perspectives early in the development of a health product, while addressing misconceptions that shape perceptions, drives higher engagement, better outcomes, sustained use, and more equitable impact.”
“There is power, equity, and righteousness in asking the people you are trying to affect what they want.”
— Moushira El-Sahn . Co-Lead